Wondering how people navigate to find products on your e-commerce site? What about visitors who only view one or two pages and leave without buying anything? Raster to Vector Conversion Didn't they find what they were looking for? Google Analytics has a suite of site research reports that can help answer these questions. Unlike Google Analytics Keyword Reports for organic and paid search traffic - external to your website - Site Search Reports provide information about what visitors searched for on your website.
help your search on the site. This data can be valuable for e-commerce merchants, as I will explore in this article. Setting up site search in Google Analytics Setting up site search tracking in Google Analytics is simple. Raster to Vector Conversion Service First, identify the query parameter from your internal search results page. To do this, do a search on your site. Then look at the URL on the search results page. Identify in the URL the keyword you searched for. The character(s) just before the keyword is called the query parameter. In the example below, the query parameter is "q". Identify the query parameter in the URL.
In this case, it is "q". Identify the query parameter in the URL. In this case, it is "q". If you don't see your keyword in the search results URL, contact your developer to set it up. This shouldn't be too difficult as it's usually not a complicated task. Raster to Vector Conversion Enter the query parameter in Google Analytics in "Admin > View Parameters" (near the bottom) and you're done. To access the query parameters field, go to Admin > View Parameters. To access the query parameters field, go to Admin > View Parameters. — Enter the query parameter in the query parameter field on the View Parameters page.